The (0) DECISION of many stores to cut costs by reducing the number of employees has not been a success. Many stores now realise that if their staff suffer from 1EXHAUST, they are far more likely to become 2PATIENCE with their customers, which is not a good idea in terms of sales figures.
The U.S. department store NordStrom knows that customers find poor 3SERVE annoying. The company believes that the 4FRIEND of its staff contributes in a big way to customer 5SATISFY and desire to return to shop there. Therefore, it goes to a great deal of trouble to 6SURE a positive shopping experience for its customers.
For instance, one of NordStrom’s customers was about to take a 7FLY recently and left her ticket on the counter by mistake when she was paying. When she saw what happened, the assistant took a taxi to the airport and delivered the ticket 8PERSONAL to the surprised customer.